Vertical logo variation—white.
Horizontal logo variation—white.
Seal logo variations—color and inverse.
All logo variations in full color.
Color palette.
Typography.
Brand style guide page samples.
Concept Development / Art Direction / Design: Led the logo design and rebranding of a school in Colorado Springs, Colorado, collaborating closely with the head principal and marketing team to create a comprehensive branding package. This package included a new logo with 11 variations—encompassing vertical, horizontal, wordmark, brandmark, and seal versions—along with a detailed brand style guide. The guidelines outlined colors and their usage, typography choices, logo variation applications, icon selections, and photography rules, ensuring a cohesive and consistent brand identity across all platforms.